Welcome to your ultimate resource for ChargeX content! Whether you want to relive the magic of the live event or discover it for the first time, we’re excited to share recorded sessions from our annual conference that are specifically designed to increase your bottom line.
These sessions from industry-leading speakers delve into critical topics such as retention, conversion optimization, growth, and of course, exciting new Recharge features.
Let’s dive in!
Breakout sessions to enhance your retention strategy
From sign-up to staying power: Strategies for retaining subscribers
Speaker: Chris George, Co-Founder, SubSummit
Now is the time to be proactive with your subscriber retention strategies. Learn valuable tactics—including strategically leveraging partnerships—to keep your recurring customers with your business.
From one-time shoppers to repeat buyers: How to keep your customers coming back
Speakers: Adam Ferris, VP of Revenue, Friendbuy; Jie Charles, SVP of DTC, Blueland; Britanny Carter, Head of Digital Product, Vegamour; Megan Snider, Director of Customer Journey, Open Farm Pet; Chelsea Jones, Co-CEO, Chelsea & Rachel Co.
Over 70% of ecommerce shoppers buy from a brand once, then never buy again. Hear proven tips and tricks for getting your customers to return again and again.
10 steps to building a retention program for your merchants
Speaker: Brandon Amoroso, Founder, Electriq Marketing (a DRINKS company)
Learn about subscriptions, retention, and building the ultimate tech stack to give customers what they need, when they need it.
Is your site foundation optimized for retention?
Speakers: Joelle Goldman, Co-Founder, Churnbuster; Scott Knight, CEO, Alpha Omega; Amer Grozdanic, CEO, Praella; Thomas McCutchen, CEO, Scoutside
Through real-life examples of best-in-class merchants, learn how to assess whether or not your current site foundation will allow you to fully optimize your retention efforts.
Breakout sessions to optimize your shopper journey
Optimizing your shopper journey to boost AOV & LTV
Speakers: Nikki Tooman, Co-Founder, Sticky Digital; Megan Whitman, VP of Growth, Wandering Bear Coffee; Anna Simon, Director of Digital Marketing, Primal Kitchen; Valerie Alderson, Director, Acquisition Marketing, Uqora
How can you maximize the value of your shoppers to offset today’s sky-high acquisition costs? Learn how brands are optimizing their programs to increase AOV and LTV throughout the shopper journey.
The power of personalization: How to make the most of customer data
Speakers: Sergiu Tabaran, COO, Absolute Web; Travis Garcia, Senior Director of Product Management, PrettyLitter; Dan Joo, Director of Ecommerce, Bokksu; James Erck, COO & Co-Founder, Rebuy
Hear from the experts on why a personalized buying experience should be a top priority for your brand and learn how to implement this for your buyers.
Breakout sessions to increase your customer acquisition
Billion-dollar persuasion techniques
Speaker: Sarah Levinger, Director of Growth Marketing, KnoCommerce
Learn how to lower your acquisition costs and attract your ideal customer by leveraging psychology-based advertising and retention.
The next generation of merchant acquisition channels
Speakers: Tushar Ranka, CTO, Hello Bello; Jessica Tennant, SVP of eCommerce
To diversify their marketing channels and combat rising acquisition costs, it’s important for consumer brands to understand the new outlets and tactics that others are leveraging.
Mainstage moments
Speakers: Oisin O’Connor, CEO & Co-Founder, Recharge; Erin Carey, Sr. Director of Marketing, Recharge; Jordan Bluhm, Principal Product Manager, Recharge; Wesley Magness, R&D, Flows, Recharge
We’re busy working on tools to help you maximize the value of your shoppers and subscribers. Hear from Recharge leaders on some of the new features and functionalities we’ve recently launched, and where our sights are set for the future.
Speakers: Adam Pearce, CEO, Blend Commerce; Peter Gardner, Chief Strategy Officer, Blend Commerce
To provide merchants with strategic guidance beyond just conversion rate optimization, it’s key to focus on growing LTV. In this session, we dive into holistic customer value optimization strategies for agency and tech partners to help your merchants better understand their customers.
Minimizing risk & maximizing return through experimentation
Speakers: Yaseen Shurbaji, Managing Partner & Co-Founder, Prismfly; Yusuf Shurbaji, Managing Partner & Co-Founder, Prismfly
Explore the what, why, and how of ecommerce experimentation, and walk away with tips and tricks for implementing this for your store.
From innovation to authenticity: How Sahara Lotti Turned Lashify into an international success story
Speakers: Sahara Lotti, CEO & Founder, Lashify; Oisin O’Connor, CEO & Co-Founder, Recharge; Jamie Sutton, Recharge
Learn how CEO and Founder Sahara Lotti turned Lashify into a household name by maintaining a customer-centric mindset, perfecting her product, embracing transparency, and maximizing a few key failures.