Luke Retterath
Luke is the form VP of Marketing at Recharge.
Role at Recharge
Former VP, Marketing
Posts by Luke
Best practices
Lifetime Value (LTV), KPIs, and the importance of data in subscription businesses
Feb 5, 2021
As the CTO of Smol, Diane Albouy knows her way around a spreadsheet. Smol has eschewed the otherwise easy and straightforward approach to pre-defined subscription deliveries by offering their customers the right amount of product at the right frequency for their individual needs.
Best practices
Content marketing tips for subscription businesses
Jan 26, 2021
In an interview with John Roman at Battlbox, we talked about his approach to content marketing and the impact that it has had on their subscription business.