# Recharge: The world’s leading subscription platform, powering 71% of subscriptions sold on Shopify stores and helping brands grow recurring revenue\. Generated by Yoast SEO v28.0, this is an llms.txt file, meant for consumption by LLMs. ## Pages - [Analytics](https://getrecharge.com/subscriptions/analytics/) - [Events](https://getrecharge.com/events/) - [Recharge Privacy Policy](https://getrecharge.com/privacy-policy/) - [Subscribe with Recharge](https://getrecharge.com/subscribe-with-recharge/) - [Migrate from Loop](https://getrecharge.com/migrations/migrate-from-loop/) ## Posts - [The first\-order discount sweet spot for CPG subscription brands is deeper than you think](https://getrecharge.com/blog/first-order-discount-sweet-spot-subscription/): The first\-order discount sweet spot sits under 25%, with room to about 60% before it bites\. Based on data from 20,000\+ subscription brands\. - [Beyond the promo cycle: Dermalogica's playbook for growing subscribers without discounts](https://getrecharge.com/blog/dermalogicas-playbook-for-growing-subscribers-without-discounts/): Dermalogica grew active subscribers 26% and cut churn 20\.4% without offering discounts\. Their playbook focuses on making subscription value visible at every touchpoint, personalizing messaging by shopper type, and building recurring perks that create loyalty no one\-time discount can replicate\. - [Menopause: the unsexy subscription category that outlasts fertility](https://getrecharge.com/blog/menopause-subscription-category/): Menopause is under\-served on Recharge yet renews better than fertility\. Based on data from 20,000\+ subscription brands\. - [Electrolyte brands are multiplying faster than their subscribers](https://getrecharge.com/blog/electrolyte-brands-vs-subscribers/) - [Subscription churn is front\-loaded: the first reorder matters more than acquisition](https://getrecharge.com/blog/subscription-churn-front-loaded-first-reorder/): About 61% of subscription cancellations hit the first two renewals\. The first reorder is the retention cliff\. Based on data from 20,000\+ subscription brands\. ## Case Studies - [BODi migrates 800,000\+ subscriptions to Recharge as part of landmark Shopify replatform](https://getrecharge.com/case-studies/bodi-migrates-800000-subscriptions-to-recharge-as-part-of-landmark-shopify-replatform/): BODi migrated 800,000 subscriptions to Shopify and Recharge in under eight months, achieving a 99\.9% success rate across three storefronts\. - [Naked Paper recovers CAC 20% faster with Recharge's Checkout Upsell Swap](https://getrecharge.com/case-studies/naked-paper-recovers-cac-20-faster-with-recharges-checkout-upsell-swap/): Naked Paper used Recharge's Checkout Upsell Swap to lift AOV 63% and recover CAC 20% faster, with near\-zero setup and no ongoing maintenance\. - [Kollo Health streamlines tech stack \& saves 65% more cancellations with Retain](https://getrecharge.com/case-studies/kollo-health-streamlines-tech-stack-saves-65-more-cancellations-with-retain/) - [BUBS Naturals triples new subscriber growth by pairing disciplined economics with high\-impact strategy](https://getrecharge.com/case-studies/bubs-naturals-triples-new-subscriber-growth-by-pairing-disciplined-economics-with-high-impact-strategy/) - [Auri embedded loyalty into subscriptions and drove 3\.2x higher subscriber spend](https://getrecharge.com/case-studies/auri-embedded-loyalty-into-subscriptions-and-drove-3-2x-higher-subscriber-spend/) ## Glossary - [Ecommerce](https://getrecharge.com/glossary/ecommerce/) - [Drop shipping](https://getrecharge.com/glossary/drop-shipping/) - [PCI compliance](https://getrecharge.com/glossary/pci-compliance/) - [ARR](https://getrecharge.com/glossary/arr/) - [Subscription box](https://getrecharge.com/glossary/subscription-box/) ## Reports - [Subscription Trend Report 2026](https://getrecharge.com/reports/subscription-trend-report-2026/): The way subscribers engage has changed and this report shows exactly where growth is concentrating\. Inside, you'll find an overview of subscription trends across 20,000 brands, vertical\-specific benchmarks, real brand examples, and actionable strategies built for where your category stands today\. ## Categories - [Best practices](https://getrecharge.com/./best-practices/) - [Industry insights](https://getrecharge.com/./industry-insights/) - [How to](https://getrecharge.com/./how-to/) - [Product features](https://getrecharge.com/./product-features/) - [Company updates](https://getrecharge.com/./company-updates/) ## Verticals - [Health \& Wellness](https://getrecharge.com/vertical/health-and-wellness/) - [Food \& Beverage](https://getrecharge.com/vertical/food-and-beverage/) - [Beauty \& Personal Care](https://getrecharge.com/vertical/beauty-and-personal-care/) - [Home Goods](https://getrecharge.com/vertical/home-goods/) - [Pets](https://getrecharge.com/vertical/pets/) ## Topics - [Retain subscribers](https://getrecharge.com/topic/retain-subscribers/) - [Acquire subscribers](https://getrecharge.com/topic/acquire-subscribers/) - [Migration to Recharge](https://getrecharge.com/topic/migration-to-recharge/) - [Optimize subscription program](https://getrecharge.com/topic/optimize-subscription-program/) ## Topics - [Subscription \& recurring commerce](https://getrecharge.com/topic/subscription-recurring-commerce/) - [Revenue, metrics \& unit economics](https://getrecharge.com/topic/revenue-metrics-unit-economics/) - [Business models \& market strategy](https://getrecharge.com/topic/business-models-market-strategy/) - [Checkout, conversion \& merchandising](https://getrecharge.com/topic/checkout-conversion-merchandising/) - [Payments \& billing](https://getrecharge.com/topic/payments-billing/) ## Types - [Metric](https://getrecharge.com/type/metric/) - [Process](https://getrecharge.com/type/process/) - [Business model](https://getrecharge.com/type/business-model/) - [Program / offering](https://getrecharge.com/type/program-offering/) - [Feature](https://getrecharge.com/type/feature/) ## Optional - [Sitemap index](https://getrecharge.com/sitemap_index.xml)